National Locations
One of the first national express food locations to promote healthy eating, offering fresh fruits and vegetables blended up on site, into healthful juices and smoothies. The design emulates the energy and vitality of myriad fresh ingredients being chopped, blended, and poured. Bright, colorful graphics integrate with the grab and go ethos of Jamba Juice, alongside a small retail and seating area. The design approach required graphic integration overlaid into the architectural prototype elements. Each location has a blending and prep station, menu boards and integrated graphics providing point of purchase information about the healthful blends available.